Things To Note from the Grid
Things To Note from the Grid:
Stakeholders differ in the amount of power they hold and the level of interest they show in a project. Understanding where each group falls on this spectrum is critical to managing them effectively. The following categories provide a guide on how to prioritize communication, involvement, and monitoring based on their influence and engagement needs.
- High Power, High Interest – Manage CloselyThese stakeholders have significant authority and are very interested in the project’s outcome. They require regular updates, involvement in decision-making, and active relationship building. Examples include project sponsors, CEOs, and product owners.
- High Power, Low Interest – Keep SatisfiedThese stakeholders hold strong influence but have limited day-to-day interest. To maintain their support, they should be kept informed at a high level and engaged enough to remain satisfied. Regulatory bodies and senior finance executives usually belong here.
- Low Power, High Interest – Keep InformedThese stakeholders may not influence decisions directly, but they are highly concerned about the outcomes. Frequent communication, updates, and opportunities to share feedback are essential to keep their support. Community representatives and end users are typical examples.
- Low Power, Low Interest – MonitorThese stakeholders have little influence and minimal interest in the project. They require only occasional monitoring and basic updates to ensure no unexpected concerns arise. External suppliers or neutral local residents generally fall into this category.